LIV(ELITE):
Not Just a Brand.
We’re here to make your gym and everyday life better by adjusting the little things that are important and bringing them to your activewear , enabling you to have the limitless range of motion you desire, the confidence you deserve, and the power to LIVELITE.
It doesn’t just matter to us that our products look good on you. It matters that you are more functional than ever in our specially formulated athletic garments and that your clothes last long throughout the years.
Our founder, Elaine Li, has made sure that the materials are outsourced ethically , from how things are made in the manufacturers’ factories to how the employees are treated. We take pride in being transparent and committing to strict honesty and ethical behavior.
Elaine Li
Elaine Li is a young Canadian entrepreneur with a passion for fitness and fashion. Growing up with a background in sports and modeling, health and fitness was vital to her.
She quickly realized the flaws in “fast fashion,” especially in activewear, while working out at the gym. She was constantly investing in new activewear , trying many different athletic brands, only to find most lacked the functional and technical features she expected.
Understanding the wants and needs of athletes like herself, Elaine went into problem-solving mode and united her two passions: fitness and fashion. She utilized her business management skills and created an athleisure brand of her own.
You can expect LIVELITE’s premium athleisure to be durable enough for your most intense workouts and make you look great while you break a sweat , or even go for a casual stroll.
Activewear That Benefits People
Flawless Luxury Collection
Buttery-smooth fabric. 4-way stretch, breathable, sweat-wicking, and squat proof , versatile enough for the gym or a casual hangout.
Elite Performance Collection
The luxurious feel of LIVELITE’s comfortable, versatile training garments , giving you the freedom of looking stylish while feeling completely at ease.
Our Commitment
Ethically sourced, transparently made, built to last. Our quality is unmatched, yet still affordable , giving us a competitive edge over other brands.